Unlock Key Insights and Drive Better Outcomes with Affiliate Insights Platform

Service Direct is revolutionizing the pay-per-call landscape with the launch of its new Affiliate Insights Platform, offering affiliates industry-leading data transparency and actionable analytics. 

In today’s competitive environment, understanding and optimizing call performance is crucial for affiliates aiming to maximize their earnings. The Affiliate Insights Platform provides an innovative solution, empowering pay-per-call affiliates with comprehensive insights into their campaigns. With advanced features designed to enhance decision-making, this platform equips affiliates with the tools necessary to achieve greater success.

Since the platform launched in late 2024, we’ve added even more tools designed to give you deeper insight and stronger performance. One of the biggest additions is the Health Dashboard, now part of your Affiliate Insights Platform.

This means you don’t just see raw data—you see metrics tied to buyer outcomes, campaign health trends, and how you stack up against top-performing affiliates.

Comprehensive Call Performance Analytics

The Affiliate Insights Platform offers a complete view of call performance, showcasing advanced payout analytics and unparalleled data transparency. Affiliates can access a range of powerful features, including:

• Call Intelligence Statistics: Gain insights into payout amounts, average payouts by lead type, and overall payout rates to understand your earnings better.
• Detailed Lead Log: Track every call sent, including essential tracking data, service categories, contact details, and payout information for informed decision-making.
• Powerful Filters and Search: Easily search or filter statistics and lead logs by date, service category, lead type, and payout outcome to hone in on the data that matters most.
• Actionable Optimizations: Use data-driven insights to improve lead performance and maximize your payouts, enabling you to refine your strategies for success.
• Health Dashboard: A default view on the platform that gives you a visual “health-check” of your account, including call volume, payout trends, quality-rate gauge, outcome breakdowns, and peer benchmarks.
• Trendline & Benchmarking Features: See how your campaign is performing month-to-month and compare your Quality Call Rate against peers in your service category.
• Enhanced Filters & Outcome Tags: Drill into calls flagged for service-need, wrong number, or spam, so you can refine your sources and improve your conversion mix.

Health Dashboard: A Clear View of Performance

In 2025, we took the Affiliate Insights Platform a step further with the launch of the Health Dashboard: a powerful new way to see how your campaigns are performing at a glance.

The Health Dashboard brings together your most important metrics, including call volume, quality rate, payout trends, and overall campaign health. Instead of digging through multiple reports, you can instantly understand how your account is performing and where to focus your attention.

For affiliates, this means faster insights and smarter decisions. You’ll know when performance is trending up, when a campaign might need a tweak, and how your results compare to top performers across our network. It’s all about giving you the visibility you need to drive better outcomes and maximize earnings.

A Game-Changer for Affiliates

“The launch of our Affiliate Insights Platform is a significant milestone for the Service Direct Affiliate Program,” said Matt Buchanan, Chief Growth Officer. “This platform provides affiliates with the tools they need to track, analyze, and optimize their pay-per-call campaigns, fostering transparency and driving better outcomes for our buyers and thus higher payouts for our affiliates. We're committed to enhancing the transparency in the pay-per-call space, and we’re dedicated to helping our affiliates turn data into actionable insights that improve outcomes.”

Start Maximizing Your Payouts Today

With the Affiliate Insights Platform, affiliates now have access to industry-leading tools and data transparency, setting them up for greater success in their campaigns. By leveraging the insights provided, affiliates can make informed decisions, optimize their strategies, and ultimately unlock higher payouts. 

The Affiliate Insights Platform is evolving—and you’re at the center of that evolution. Log in to your account today and explore the new Health Dashboard tab. If you’re not yet an affiliate, schedule a demo and we’ll walk you through how this upgraded intelligence helps you drive higher payouts, better conversion traffic, and deeper alignment with what buyers value most.

Discover how you can take advantage of this innovative platform and elevate your affiliate marketing efforts to new heights!

See how the Affiliate Insights Platform can enhance your pay-per-call campaigns:
https://servicedirect.com/affiliate-insights-platform/

Learn about how Service Direct works with Affiliates:
https://servicedirect.com/pay-per-lead-affiliate-program/