Service Direct Blog

Pro Tips and Updates to maximize your business marketing strategy.

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Introducing Service Direct's Referral Program!

Introducing Service Direct's Referral Program!

Aug, 8th 2019 by Rachel Ramsey

We're excited to announce our new Referral Program. Share Service Direct with a friend and you get $100!
2019 Home Service Call Performance Report

2019 Home Service Call Performance Report

Aug, 7th 2019 by Service Direct

An analysis of inbound call performance in the home services industry, and the most critical call metrics that impact the bottom line.
What is Pay Per Lead?

What is Pay Per Lead?

Aug, 7th 2019 by Rachel Ramsey

One of the most ambiguous terms in lead generation is pay-per-lead (PPL). This is a muddled term because, for one, it’s sometimes used incorrectly.
The Benefits Of Advertising Online With Google

The Benefits Of Advertising Online With Google

Aug, 7th 2019 by Rachel Ramsey

It’s important to take a look at the highly measurable benefits and profit potential that come with effective and strategic Google Ads campaigns.
Lead Generation Pricing Models For Contractors

Lead Generation Pricing Models For Contractors

Aug, 7th 2019 by Rachel Ramsey

When it comes to lead generation for home service contractors, pricing models for online lead services can vary quite a bit, so which one is best for you?
Exclusive vs. Shared Leads for Contractors

Exclusive vs. Shared Leads for Contractors

Aug, 7th 2019 by Rachel Ramsey

In the world of lead generation companies, there are multiple business models that boil down to you paying someone to drive potential customers your way.
How To Get More Plumbing Leads For Your Business

How To Get More Plumbing Leads For Your Business

Aug, 7th 2019 by Rachel Ramsey

If you’re wondering how to get plumbing leads consistently, consider some of the following techniques.
Customer Spotlight: Black Diamond Experts

Customer Spotlight: Black Diamond Experts

Sep, 12th 2018 by Cheryl Spriggs

We sat down with Carlos Lee—Black Diamond’s Director of Marketing—to find out how they’re using our services to grow their business.
Service Direct Listed On Inc. 5000 For 3rd Consecutive Year

Service Direct Listed On Inc. 5000 For 3rd Consecutive Year

Aug, 15th 2018 by Rachel Ramsey

For the 3rd Consecutive Year, Service Direct Appears on the Inc. 5000, Ranking No. 2,284 With Three-Year Revenue Growth of 192 Percent.
Why You Need To Know Your Call Answer Rate

Why You Need To Know Your Call Answer Rate

Jun, 27th 2018 by Joshua Chakra

We analyzed a random sample of calls across several home service categories to better understand how call performance impacts the bottom line.
Top 5 Articles On Local Lead Generation For Home Services

Top 5 Articles On Local Lead Generation For Home Services

May, 17th 2018 by Joshua Chakra

Our mission is to help local service businesses grow and thrive. As such, we compiled the five most popular articles on local lead generation to date.
The History of Service Direct, As Told By The Co-Founders

The History of Service Direct, As Told By The Co-Founders

Apr, 9th 2018 by Raquel Phillips

We sat down with our four co-founders and got the scoop on the humble beginnings of Service Direct, and how it became the business that it is today.