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Understanding Lead Generation & Your Role In Its Success

Understanding Lead Generation & Your Role In Its Success

October 2, 2020 by Matt Buchanan

If you're new to lead generation, we want to provide some insight into what success should look like and what role you play in that success.
HVAC Pay Per Call: Pros and Cons of Pay Per Lead Advertising

HVAC Pay Per Call: Pros and Cons of Pay Per Lead Advertising

September 9, 2020 by Taylor Stafford

Pay per call advertising is one of the best ways to grow your HVAC business because it’s cost-effective and highly targeted based on your needs.
Do's and Don'ts of Pest Control Pay Per Lead Services

Do's and Don'ts of Pest Control Pay Per Lead Services

September 3, 2020 by Molly Weybright

Check out our do's and don'ts for when you are evaluating the next lead generation company for your pest control business.
Customer Spotlight: Rooter-Man Plumbing & Drain Service

Customer Spotlight: Rooter-Man Plumbing & Drain Service

September 2, 2020 by Service Direct

For our latest Customer Spotlight, we sat down with Stephan Brodar, Owner of Rooter-Man Plumbing and Drain of GTA.
Service Direct Integrates with the Ringba Ecosystem

Service Direct Integrates with the Ringba Ecosystem

August 25, 2020 by Service Direct

Service Direct and Ringba today announced a strategic partnership designed to improve the Pay-Per-Call industry by integrating their technologies.
Top 5 HVAC Marketing Ideas To Generate Leads

Top 5 HVAC Marketing Ideas To Generate Leads

August 25, 2020 by Taylor Stafford

It’s tough to keep up with the latest marketing best practices and tactics. Check out these hvac marketing ideas that will help your business take off!
6 Tips for Marketing Your Pest Control Business

6 Tips for Marketing Your Pest Control Business

August 18, 2020 by Molly Weybright

These 6 tips will help set you on the right track to growing your pest control marketing strategy and in turn growing your customer base.
Service Direct Listed on the Inc. 5000 for the Fifth Year in a Row

Service Direct Listed on the Inc. 5000 for the Fifth Year in a Row

August 12, 2020 by Rachel Ramsey

Inc. magazine released its list of the fastest-growing private companies in the U.S. and Service Direct has earned a spot for the fifth consecutive year.
The Main Reasons Your Service Business is Losing Customers

The Main Reasons Your Service Business is Losing Customers

August 5, 2020 by Guest Author - Mel Ebenstein

It is the rare business owner or manager who doesn’t want more leads. Retaining those acquired customers, long term, is a separate issue.
New Research: Impact of Responsive Search Ads on PPC Performance

New Research: Impact of Responsive Search Ads on PPC Performance

July 30, 2020 by Ty Alyea

Over several months, we began experimenting with RSAs. After some trial and error, we were able to perfect our use of RSAs, and here is what we learned.
Local Service Business Lead Generation Benchmark Report 2020

Local Service Business Lead Generation Benchmark Report 2020

July 24, 2020 by Rachel Ramsey

We surveyed over 250 local service businesses in the U.S. across home, legal, financial, healthcare, and professional service industries.
Introducing Service Direct Marketplace

Introducing Service Direct Marketplace

July 23, 2020 by Matt Buchanan

We are excited to introduce Marketplace, an exclusive pay per call marketplace connecting potential customers with local service providers, in real-time.
Customer Spotlight: Magic Electric, Plumbing, Heating & Air

Customer Spotlight: Magic Electric, Plumbing, Heating & Air

June 18, 2020 by Rachel Ramsey

In our latest Customer Spotlight series, we spoke with Krissy Goff of Magic Electric, Plumbing, Heating & Air to learn more about her experience with Service Direct.
For Service Businesses: New Research Indicates After-Hours Advertising May Be Killing Your ROI

For Service Businesses: New Research Indicates After-Hours Advertising May Be Killing Your ROI

June 1, 2020 by Ty Alyea

If you're a home service business that advertises on Google, we have some compelling data to help you get new customers more cost-effectively!
COVID-19 Pandemic: What Local Service Businesses Are Doing

COVID-19 Pandemic: What Local Service Businesses Are Doing

May 22, 2020 by Rachel Ramsey

We surveyed home service businesses to understand their outlook on the Covid-19 pandemic and how they're addressing those challenges.
Customer Spotlight: Spaulding Decon of Alpharetta

Customer Spotlight: Spaulding Decon of Alpharetta

May 13, 2020 by Rachel Ramsey

In our latest Customer Spotlight series, we spoke with Justin McConnell and Madison Rybeck of Spaulding Decon of Alpharetta.
3 Tips To Include Your Marketing Team In Your Sales Performance

3 Tips To Include Your Marketing Team In Your Sales Performance

May 12, 2020 by Guest Contributor - Plecto

In a multi-department company, here are 3 easy tips for the marketing team to get started in a new dynamic in aligning with sales teams.
Customer Spotlight: Home Solutionz

Customer Spotlight: Home Solutionz

April 21, 2020 by Rachel Ramsey

In this edition of our Customer Spotlight series, we spoke with Joey Sison of Home Solutionz to understand what impact Service Direct has had on them!

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